blog - 5 Horizons

Alt Text Best Practices

Images and infographics are great at displaying information in eye-catching designs, but they may be isolating a large audience without the proper parameters in place.

Threads App: Do You Need to Use It?

If you or your business aren’t on Threads yet, the question remains: should you be? Here are a few things to consider.

Google’s Changes to FAQ and HowTo Results: What Website Owners Need to Know

As of September 2023, Google reduced the visibility of FAQ and HowTo information in its search results, prioritizing websites primarily in the government and health sectors.

Why We Love Conferences: How Conferences Can Benefit Your Business

Five reasons why we think conferences are a successful investment for business development and employee growth–and the five conferences we love the most.

10 Things We’ve Discovered Running a Digital Marketing Agency in 10 Years of Business

This September, 5 Horizons is excited to celebrate 10 years of business! With a decade of experience, we’ve compiled a list of our top 10 lessons that have kept our company strong.

Inside 5 Horizons: 3 Tips for Efficient Project Management

Hear from Amelia Morrill, our Director of Project Management & Operations, as she shares her top suggestions for managing, implementing, and completing successful projects. Managing people and workflow involves a balance of skills. Sticking to a schedule, keeping projects under budget, and communicating across teams are just a few of the responsibilities project managers have […]

Inside 5 Horizons: Internal Linking Best Practices

Our Tech Team’s guide for identifying and implementing effective internal links in your website. A well-built and maintained website makes it easy for users to find what they’re looking for. Internal links are critical for guiding navigation, building authority, and increasing keyword visibility. This guide explores important considerations for identifying and implementing effective internal links. […]

Using HTML5 for Animated Banner Ads

GIF vs HTML5—which one do our web developers use to create banners and why? Animated banner ads can be created in GIF or HTML5 formats. What’s the difference between the two? A GIF file consists of a series of frames that play in a sequence, creating a looping animation. HTML5 banners, on the other hand, […]

Instagram Reels: Best Practices Guide

Our Social Team has put together this best practices guide to help our clients create the best Instagram Reels to promote their business and grow their brand.

Inside 5 Horizons: It’s Organic! Growing Your Social Media Audience

Hear from our Lead Copywriter, Abigail Egan, as she discusses her favorite tips for growing social media audiences organically.